What became Palana began in 2012.

in 2012, Seqvoia (a spin-off from Victor Buck Services, later rebranded as Avanterra) was founded by Renaud Jamar and Nicolas Buck to solve one of the most persistent challenges in asset management: making regulatory data management and reporting reliable, automated, and truly scalable. Over the following decade, Avanterra built a proprietary technology platform trusted by some of the most demanding financial institutions in Europe and beyond — over time, covering Prospectuses, PRIIPs, UCITS, SFDR Disclosures and the full spectrum of EU and UK regulatory frameworks, in addition to institutional and commercial reporting. The technology foundation was set.

In 2021, Palana was established by Bastien and Benjamin Collette , from the same offices than Avanterra in Luxembourg and London — to bring high-end regulatory advisory, financial crime, and compliance expertise to the Wealth and Asset management industries. Not just answers, but genuine partnership. Not just compliance, but clarity on the why and how behind every regulatory requirement. 

A year later, in 2022, Palana Services was created to take those strengths one step further: where Avanterra brought the technology, Palana brought the human depth to interpret it, apply it, and stand behind it. Clients no longer had to manage regulatory complexity themselves — they could hand it over entirely. By combining deep expertise with proprietary technology, Palana Services delivered managed services in regulatory reporting and financial crime that set a new quality benchmark: not outsourcing for the sole sake of cost, but outsourcing to gain access to a level of broad expertise and quality consistency that is simply difficult to maintain in-house.

On 1 April 2026, the three entities formally merged into a single firm — Palana S.A. For our clients, this formalised what had long been the operational reality: one team, one culture, one ambition. Around 100 professionals spanning regulatory advisory, financial crime, data architecture, and solution design, operating at the heart of two of Europe's most active financial centres and serving clients across Europe, the United States and many other jurisdictions.

"What sets us apart is not just what we do — it is how we do it."

Our senior team carries decades of experience from leading firms including the largest Asset Managers and Banks, Big Fours, Strategy Consulting Firms and service providers to the industry. They engage deeply, invest in their colleagues, and ensure every engagement combines institutional-grade depth with independent, pragmatic thinking.

And independence is not a positioning statement. Our sole focus is providing tailored, conflict-free advisory and services to Financial Services actors. That singular commitment, combined with a long term shareholder view, allow us to put our clients' interests first, always, and without compromise.

Three integrated capabilities — advisory, services and technology

One trusted partner